KL Outdoor and GSC/Future Beach Announce Merger Creating the World's Largest Kayak Company


KL Outdoor and GSC/Future Beach Announce Merger

KL Outdoor, maker of Sun Dolphin kayaks, and GSC Technologies, maker of Future Beach kayaks, will combine to form a single company, with the brand recognition, design talent and industry expertise of two leading players in the paddle sports products industry. “The merger will create the largest kayak company in the world,” said Mark Becker, partner at Boca Raton-based private equity firm New Water Capital, L.P.

Affiliates of New Water Capital completed significant investments in KL Outdoor in December 2016 and GSC Technologies on April 7, 2017.

The merger is expected to result in a company with increased capacity to accommodate fast growing customer demands, a broader product offering and brand portfolio, strengthened financial standing and multiple product shipping points. “The combination will create, we believe, the only vertically-integrated kayak manufacturer with rotational molding, thermoforming, and blow molding technologies as well as injection molding capabilities,” Becker said.

“We see tremendous benefit to our customers, vendors and employees through the combination of the two companies,” said Tom Harris, KL Outdoor president.

“Our two companies are a natural fit, with products and areas of expertise that complement one another and provide a tremendous opportunity to expand into new product lines in the rapidly growing outdoor water sports market,” said Robert Farber, GSC president.

Muskegon-based KL Outdoor manufactures kayaks, stand-up paddle boards, canoes, paddle boats, hunting blinds, sleds and portable restrooms and related accessories under the Sun Dolphin, Evoke, Extent and Third Coast (all related to the company’s watersports segment), Terrain (outdoor hunting products) and Five Peaks (portable restroom products) brands. KL Outdoor sells products to a diverse, blue-chip customer base across North America for the watersports business and globally for the outdoor events business segment.

Montreal-based GSC Technologies manufactures kayaks and paddle-craft under the Future Beach, Equinox, Patriot, Heritage, and Viper brands. Additionally, GSC produces branded storage and outdoor furniture products. Company production facilities are located in the U.S. and Canada. GSC brands are carried by leading, blue-chip mass and specialty sporting goods retailers.

The companies will be immediately offering their combined product portfolios and manufacturing capacity to key customers. Further information related to the merger will be communicated to their key business partners in the near future.

About New Water Capital, L.P.

New Water Capital, L.P. is a private equity firm focused on lower-middle market companies in transition, in the consumer, retail and industrial manufacturing and services sectors, with revenues of $30 million to $300 million. New Water Capital’s collaborative transaction and operating model is built specifically to support companies in transition, building on their unique cultures and strengths. For more information, please visit

Introducing the new Evoke Kayak Design


Our very own Shelly Trombly introducing the 2017 Evoke Kayak Design.
Filmed by Rapid Media at the 2016 Outdoor Retailers Show in Salt Lake City Utah.

KL Outdoor Proud Sponsor of Standup for the Cure Muskegon Event


KL Outdoor Proud Sponsor of Standup for the Cure Muskegon Event

The Standup for the Cure committee presented the Susan G Komen Foundation with their check for the event held in July. KL Outdoor was a proud sponsor for the SUP event on Muskegon Lake and want to thank all the other sponsors that were part of the success of raising money for a great cause! We can't wait for next year.

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Keep Living with KL Outdoor


Keep Living with KL Outdoor

KL Industries has experienced exponential growth within the last few years. New designs and innovative products have led Sun Dolphin to become the single largest selling brand of small boats. Recent and significant entry into the specialty kayak market under the Evoke Brand and continued growth in fall and winter categories under the Terrain Brand have created further expansion into new and exciting markets.

To more accurately represent our expanding portfolio of outdoor products the management team at KL Industries (DBA Ameriform Acquisition Co. LLC) has decided to change the company’s name to KL Outdoor™. The new name combined with tag line “Keep Living” represents our dedication to the healthy outdoor lifestyle which our products symbolize. The purpose of the change is to align our company’s corporate and product brand identities under one unified label. Our associates are excited about the change as it reflects both the significant growth the company has experienced in recent years and the direction the company is heading.

There is no change in ownership and no change in staff. The company will continue to operate in its current structure, and your contacts will remain unchanged. Our office location, phone, and fax numbers will remain the same. The name change will be phased in across all aspects of the business. To make the transition as seamless as possible we will have our team of customer service agents work closely with your team.

We are very excited about this this change and hope you share our enthusiasm. With over 33 years of business presence in the industry, we, KL Outdoor, look forward to continue to grow and serve you in the global market under our new name.